Warcraft 3 is a hit, and there is no doubt that it is a hit in the Chinese market.

There was no doubt about this in the previous life. If you randomly find a male player born in the 1990s and ask him if he has played Warcraft 3, 90% of them will give the same answer.

Warcraft 3 can be said to have changed the entire gaming environment in China.

It was Warcraft 3 that triggered the trend of e-sports in China. It was also Warcraft 3 that gave birth to Dota, and then king-level games like League of Legends and Dota 2 were born.

At its peak, 2/3 of the boys in an Internet cafe were playing Warcraft 3. When the future Warcraft movie was released in China, the box office on the first day exceeded 300 million, breaking the domestic first-day box office record.

.

After that, the box office for three consecutive days was close to the 300 million level, making people all over the country think that he was the first domestic movie with a box office of 2 billion.

Of course, because the Warcraft movie was inherently bad, the movie's stamina was very lacking, and the box office plummeted.

Many people like to talk about how powerful the Marvel Universe is in China and how many fans it has. It is the number one foreign cultural brand in the country.

But this is all nonsense. The so-called Marvel universe concept in China, in fact, even before 2015, was just a hobby of a group of niche people. It can really be said to be the first cultural universe. In fact, the former World of Warcraft universe

That is the cultural universe with the most fans and enthusiasts.

It's a pity that later on, as Blizzard committed suicide, there was no development and utilization of World of Warcraft and the universe, which caused the decline of the Warcraft universe.

Up to now, although there are still many middle-aged people who are obsessed with the Warcraft universe and cannot forget it, the new generation starting from the 2000s has no interest in the Warcraft universe at all. Instead, the Marvel universe that accompanied them when they grew up has gradually grown in size.

.

In the previous life, Warcraft 3 gradually became bigger and stronger without any early warm-up, and even relied entirely on piracy for its dissemination. It relied on word of mouth, which was equivalent to taking off from the ground.

In this world, under the operation of our boss Huang Hehuang, Warcraft 3 took off directly on the top of the Himalayas. In just one day, the reputation of Warcraft 3 exploded in all related forums and circles in the country.

Everyone is talking about the unimaginable gaming experience of Warcraft 3, and sincerely praising how much fun this game is. Everyone is an outstanding player.

As a result, people who queued up to download actually queued up until June 20th, which took a full month, which frightened all domestic game manufacturers.

This is no longer the coming of wolf, this is the coming of Godzilla.

At the same time, because there were so many people trying to download, many home computer users who had been waiting in line went to Internet cafes to try their luck.

As a result, they were surprised to find that these Internet cafes had fully installed Warcraft 3. According to the owners of these Internet cafes, oo's salesmen had actually installed Warcraft 3 in the management systems of each Internet cafe three days in advance, so players

We can play Warcraft 3 in the Internet cafe.

Soon, players posted the news on various forums. Those players who were still waiting in line gave up their computers at home and rushed to Internet cafes to play games.

Suddenly, the entire Internet cafe was full of people playing Warcraft 3. Many of the Internet cafes were originally playing other games, such as Red Alert, CS, Quake, or users of Legend of Legends who had completely dominated the Internet cafe industry.

We were surprised to see a large number of Warcraft 3 users entering their territory.

They first glanced curiously at others playing this game, and then those who played stand-alone immediately turned off the game they were playing and switched to playing Warcraft 3.

People who played Legend of Blood hesitated for a while. After being beaten to death in a wild PK and having their equipment exploded all over the place, they angrily went to play Warcraft 3.

Then Shanda Chen Qiao became depressed.

2002 was one of the most popular years for Legend of Blood. His Legend of Blood, which was launched last year, fermented for a year and made him the most popular kid in the entire gaming industry, generating a net profit of 400 million yuan a year.

It even made everyone's saliva flow down to their underwear with envy for Shanda.

At the same time, the online volume of his Legend of Blood was also rising steadily. Before the release of Warcraft 3, this number reached an astonishing 1 million, which was beyond the reach of all online games at that time.

However, with the release of Warcraft 3, Chen Qiao discovered that the number of active players and simultaneous online players, which had been increasing every day, actually started to drop, and the drop was miserably. On the first day, he dropped more than 20 in one breath.

Ten thousand.

The result was even worse on the second day. There were only 600,000 people left out of 1 million. Chen Qiao was so angry that he dropped his dragon-slaying knife.

Almost overnight, the official guide website for Warcraft 3 was established. This is a website called Azeroth Scenery. It contains a lot of guides about Warcraft 3, especially some.

The battle strategy, how to pass the hard mode, and some hidden easter eggs became very popular as soon as it was launched online and became a game guide for many players.

All in all, Warcraft 3 is harvesting players at an unimaginable speed, and because you must log in to the oo game platform to play Warcraft 3, these users will naturally be converted into users of the oo game platform and oo, and

All are very active Internet users.

Then, people queued up directly until July, which made many players wait for a while.

So, on May 20, the fifth day after the game was released, oo announced an important news, that is, oo made another difficult decision to urgently spend hundreds of millions of yuan to purchase servers to improve the download speed of players.

The reservation time for all players has been advanced by about half, and players who have already made a reservation can go to the website to check their reservation time again.

Then those players who had made reservations for July found that they had been advanced to around June 10th, while players who had made reservations before June had all been advanced to within 25th.

Suddenly, the entire network's voice of dissatisfaction with 0o disappeared in an instant.

But that's not all. Soon, OO released a second announcement, but this announcement was not aimed at players, but at those pirates.

oo issued an announcement stating that oo will develop the right to copy the Chinese version of Warcraft 3 client. All individuals and collectives can copy their own Warcraft 3 client on a CD or other storage device, and then give it to friends,

Or the commercial activities are all legal and have been approved by Jiangnan Group. oo will not hold these people legally responsible.

Finally, oo very considerately provided a packaged installation package in a separate place for download. This installation package is directly prepared for the CD. After downloading, it can be directly burned onto the CD. It is very convenient and considerate.

To the extreme.

"Is this the official permission for us to pirate?" The pirates who saw this news exclaimed with their eyes widened.

"Give up, the authorities have given us permission, we are no longer pirates, we are genuine game developers!" Another pirate with a smarter mind said righteously.

"But I feel very unhappy!" said another pirate dealer, "We have always pirated other people's products, but now someone is urging us to pirate. It's like someone is pressing my head to make me eat. I'm very unhappy!"

"

"It's your mother who is holding your head and making you eat!" The smart pirate rolled his eyes and said, "Forget it, I don't care about you, I'm going to burn the CD now!"

"Yes!" Many pirates suddenly realized, and then started their long-awaited equipment. Almost on the second day, a large number of pirated copies... Oh, no, the officially authorized Warcraft 3 game discs appeared in batches.

It was on the market, and was snapped up by a large number of players queuing up. The sales volume was astonishing, and the pirates made a fortune at least.

But the more money they made, the more unhappy these pirates became. At the same time, they swore in their hearts that they would never touch Jiangnan Group’s games in the future. It was so uncomfortable.

Soon, with the support of these means, on May 25th, oo Games once again announced that game downloads were completely open, and users could download the game directly without queuing. Then those who originally made reservations before July,

Around May 25th, I was so happy that I successfully downloaded the game. I was full of praise for oo, and they all praised oo as the best game operator in the world.

At the same time, on May 25th in Shenzhen, Guangdong, the OO Games and National E-Sports Championship City Competition Shenzhen Station kicked off in Shenzhen.

This competition started to promote and build momentum more than a month ago, but the popularity has not been very good, because the competition currently has three different events, namely CS, StarCraft, and Warcraft 3. These three

The popularity of games in China is actually not very high. Apart from the aura of bringing glory to the country, there are actually not many people who are interested in it. For example, until the release of Warcraft 3, the total number of players who signed up did not exceed 100.

But with the release of Warcraft 3, a large number of players were conquered by the high-quality gaming experience of Warcraft 3, and the popularity of this game became unimaginable. From the 15th to the 22nd, when registration closed, there were more than 1,500 players in one breath

Many players have signed up to participate in the competition, and almost all of them are players in the Warcraft 3 project. The popularity is evident.

——————————

This is to kill people and kill people!

Brother Ma looked at the crowd below his building, probably tens of thousands of people watching the game, and bit his lip tightly.

Tencent's office is located in Shenzhen's SEG Technology Park, where many computer technology companies in Shenzhen gather.

This SEG Technology Park is close to SEG Plaza, and this time the Shenzhen City Competition was held in the open air on SEG Square, that is, under the nose of Brother Ma, our Brother Ma watched
Chapter completed!