At two o'clock in the afternoon, a mansion in a half-mountain on Lantau Island, Xiangjiang.

A private party is being held in the luxurious courtyard, a group of men and women are chatting, and many foreigners are also present.

Among these people are Ji Yuqi, executive chairman of Qianli Group, and Guo Xuan, president of Goldman Sachs Investment Greater China.

Guo Xuan slowly sucked the wine glass, looking very elegant. Although Ji Yuqi, chairman of Qianli Group next to him, looked at Feng Qingyundan, his eyes were not focused, and he obviously had no mind.

As the largest company in China's shoe industry, Qianli Group once had annual sales of more than 23 billion yuan. Last year, in 2013, its market value once exceeded HK$150 billion.

However, with the rise of domestic e-commerce, the moat built by Qianli Group through channel control has become useless. After seven years of listing, its profits have declined for the first time. From January to now, its stock price has fallen by nearly one-third.

Of course, it is not only Qianli Group that has suffered a huge impact from e-commerce, but other domestic brands of clothing and shoes also declined sales, closing stores and laying off employees, such as Metersbonwe and Daphne, whose performance declined all day long and stores closed down.

There is also Xidelong who is said to be on the verge of bankruptcy.

As the house was raining all night, just as Qianli Group's business was sluggish, the international sports shoe brands they represented were also jointly suppressed by domestic sports shoe brands, and their turnover in the third quarter fell by 17% year-on-year.

This is also a big blow to Qianli Group.

Nike and Adidas have all become angry and are asking Qianli to come up with practical solutions.

But they had already given up and promised not to smear the powerful sneakers on the Internet again, but the company was chasing Nike Adidas like a mad dog.

"Allen."

"Hmm? What's wrong with Mr. Ji?"

Ji Yuqi asked: "Have you found out the background of Chen Feng?"

Guo Xuan shook his head and said, "No."

Ji Yuqi frowned and said, "This is not like your usual style."

Guo Xuan looked at him and smiled and said, "Mr. Ji, what style can I have when you say this? I have always abide by the law and patriotism and love D. Don't talk nonsense."

Ji Yuqi said with a slight smile: "Mr. Guo is right, but you are also Botao's major shareholder. Botao's sales fell by 17% last quarter, which is also a significant loss for you. Are you really planning to watch it?"

Guo Xuan pondered for a moment and said, "Okay, Mr. Ji, I won't go around with you anymore.

I was indeed planning to play with him, but I learned some things, so I gave up. I happened to tell you today!"

When Ji Yuqi saw Guo Xuan's expression, he immediately knew that it must be something bad.

"I learned through some friends from Gusu that guy is investing 1 billion in Gusu to do research on new energy vehicles, and the institute has been built for more than half of it, and it will be capped in two months.

You also know that the country is now fully committed to the construction of new energy, and local governments attach great importance to it. Moreover, such a large investment has been investigated and inspected by the leaders of Jiangdong Province. Now the Gusu government holds it in his hands.

You can't even think of defeating him in ordinary trivial matters."

Ji Yuqi said in confusion: "This person is...

Guo Xuan said: "Don't talk first, listen to me finish."

Ji Yuqi had no choice but to shut up again.

Guo Xuan lit a cigarette, slowly smoked and said, "If it's just that, I'm really not afraid of him, but do you know what he did?"

Ji Yuqi said in his heart, if I knew, I would ask you what I was doing?

He shook his head.

Guo Xuan said: "Qianning Real Estate was acquired by a company called Dehai Holdings last month, with a total price of nearly 6 billion yuan. Mr. Ji should have heard of this, right?"

Ji Yuqi nodded, "Well, of course I know this!"

Guo Xuan said: "Then many investors who bought pre-sale houses in the early stage were worried about being cheated, so they collectively asked to check out. It is said that Dehai Holdings paid another 2 billion yuan without saying a word. In other words, the total price actually cost 8 billion yuan!"

Ji Yuqi was really surprised: "Isn't this boss behind Dehai Holdings the only one Chen Feng?"

Guo Xuan pointed out: "Mr. Ji guessed right, it was him!

According to sources, the reason he bought Qianning Holdings was because one night he passed by the Oriental Gate when he had dinner with his friend. On a whim, he didn't even know what he was going to buy it."

Ji Yuqi: "..."

Ji Yuqi now understood why Guo Xuan, a guy with a deep background, dared not provoke Chen Feng.

A person who bought a building at will for 8 billion yuan has the energy of a nuclear bomb level, and even Wang Jianlin's son will never dare to provoke him easily.

But then he thought of the dispute between Nike, Adidas and Vibrant Sports Shoes, and he suddenly felt a headache again.

"This bastard, what's wrong with having money? Why do you have to go to the muddy water of sports shoes..."

...

Fu Manli also doesn't understand Ji Yuqi's question.

She accidentally saw the internal financial report of the Magnificent Sports Shoes and was stunned at the time.

In the past few months, the money invested in marketing alone has reached a terrifying RMB 120 million, and the sponsorship of various sports events and TV variety shows has also reached an astonishing RMB 200 million.

At the same time, it also spent huge amounts of money to open flagship stores in prime locations in major first- and second-tier cities across the country.

The money spent is also astronomical.

How much is the total sales of Weifeng sports shoes?

The answer is less than 50 million.

After deducting various costs, taxes, etc., the actual profit is about 20 million.

After counting the above expenses, Weifeng Sports Shoes are currently in a serious loss.

This is also the end of taking the high-end sports shoes route.

And there is no way out.

If you choose to trade price for the market at this time, the high-end brand image created before will collapse instantly, and the mighty sneakers will completely become a joke!

But that is impossible, because Viagra sports shoes are not short of money at all, and there are hundreds of millions of dollars in the account.

But Fu Manli really doesn't understand. Chen Feng is so rich, why should he make sneakers?

This market has been saturated in the country and is completely thankless.

Out of curiosity, Fu Manli still asked Gao Haidong.

Gao Haidong smiled and said, "Mr. Chen told me that when he was a child, his family was poor and could not afford high-end sports shoes, so he decided to make his own high-end sports shoes when he grew up and developed!"

Fu Manli said: "It's that simple?"

Gao Haidong nodded: "Yes! At least that's what Mr. Chen said to me."

Fu Manli: "But... if the company develops according to this operating model, the company will be in a loss state for a long time! Even if it has gained a foothold in China, if it wants to go abroad in the future, it will still require greater investment. His capital chain..."

Gao Haidong smiled and said, "You don't have to worry about this. Mr. Chen has been prepared for this. It just so happened that Mr. Fu has experience in operating a website, so I will leave this matter to you to take responsibility."

As he said that, Gao Haidong took out a stack of plans from the folder on the table and handed them to Fu Manli.

Fu Manli took the plan in confusion and started reading it himself.

"Trendy goods... Equipment trading... Identification and inspection of trendy shoes... Interactive trend community..."

Looking at the detailed report of the plan page by page, Fu Manli quickly showed a look of surprise on her face.

"The website is about to be completed, and it is planned to be launched in China, the United States and Europe at the same time. This is our company's secret killer weapon!"

...

...

Peninsula Garden, No. 16.

In the study, the moment the payment of the US$20 million rubber order was completed, the system finally successfully upgraded to level 17.

【Current level: Level 17!】

[Current experience value: 0/2000000!]

[Current amount: RMB: 851000000! USD: 914300000!]

[Congratulations on upgrading to level 17, and you have a 25% chance of getting a cashback of 1 to 10 times in investment and consumption!]

[Congratulations on upgrading to level 17 and getting a copy of the chip design drawing! (Can you learn it? Yes/No)]

Chen Feng saw the chip design drawing of the lowest reward at a glance, and he felt like he was sleepy and came to the pillow!

Although the requirements for automotive-grade chips are not high, as long as you are willing to spend a lot of money to poach people, you can still design high-end automotive-grade chips.

But since the system has sent a ready-made one, it is naturally the best.

He immediately chose to study.

The next second, the chip design drawings of the system rewards were deeply imprinted in his mind.

Chen Feng looked carefully at the chip design drawings in his mind like he was reading a book.

Soon his face showed a look of surprise.

He originally thought it was a more high-end functional chip design drawing, but he never expected that the system was so generous that he directly sent him an autonomous driving chip design drawing, and it was also an upgradeable L3 level autonomous driving design drawing.

There are five levels of autonomous driving.

Level L1 is assisted driving: At this level, you just need to release the steering wheel and hit whoever it wants.

Level L2 is semi-automatic driving: even if you don’t want to relax the steering wheel, it may not necessarily hit anyone.

Level L3 is a conditional autonomous driving: as long as you sit in the driving position, it will not hit anyone or not if you hold the steering wheel.

Level L4 is highly autonomous driving: no one is needed in the driving seat. You can do whatever you want in the back seat. You can sleep in the car, work or do something else you are interested in.

Level L5 is fully autonomous driving: there will be no steering wheel or pedal in the car, just get in.

Or like the Audi Q driven by Will Smith in the movie "I, Robot": it can usually drive completely automatically, but when manual driving is required, the steering wheel can pop out from the dashboard and let people take over the car.

In his previous life, Tesla's FSD technology was about between L2 and L3 levels.

The system will give him a design drawing of an L3-level autonomous driving chip, which is definitely very interesting!

The most important thing is that it can be upgraded.
Chapter completed!