Section 52 Marketing
"Brother Chang, I'm thinking, since the county has left this matter to the three of us, no matter whether we can do it or not, we have to do it. Maybe we can get it done, and we don't want to
What kind of praise from the leader must at least prove that we are not incapable of doing things, right?" Lu Weimin speculated on the other party's thoughts and said calmly: "Let's find a way together. Xiao Su and I were worried just now about our future in this industry.
I don’t know anything, and I really don’t know what to do. Now that Brother Chang is here, it will be great. With the arrival of an expert, we have a backbone.”
"Okay, Xiao Lu, don't put a high hat on me. Your brother Chang is a hated character in the commercial bureau. If you are so popular as you said, then I can't be the chief of the government?" The knife-faced man smiled.
He stood up, although his words were still a bit unruly, but his tone was much gentler, "Xiao Lu, you just said that we don't do anything else, just to prove that we can do things. I like to hear this. We in Nantan County
I know a few people who are engaged in fruit selling, but the kiwi fruit is unlikely to be successful in Nantan, and even in Liyang there is no chance, so I can only see if there is any possibility in Changzhou."
"Brother Chang, we have to hurry up and implement this matter sooner rather than later." Lu Weimin also climbed up the pole, "We have basically estimated the output of each township in the county, and the main focus must be on opening up
Sales will go up.”
"Xiao Lu, this matter is not that simple. Even if there is some sales in Changzhou, do you plan to let the farmers rent their own cars and drive them to Changzhou, or organize them to export them uniformly? Do you plan to sell them directly?
Or do you need simple sorting and packaging?" The knife-faced man glanced at Lu Weimin and Su Yanqing with a half-smile, "Bulk sales will cause losses in terms of transportation and price, and there are also restrictions on sales. If we want to simply
Packaging, there is still a lot of follow-up work.”
Lu Weimin and Su Yanqing were both pleasantly surprised. They didn't expect that this Brother Chang really had some skills. Although Lu Weimin had thought of many problems, he had never really been exposed to the specific operations. With this person, he seemed to be very knowledgeable about these tasks.
If you have experienced people with experience, you can avoid many detours and save a lot of energy and time.
"Brother Chang, neither of us are very familiar with these things, so we have to have someone like you, who has been in this field, take the helm. It's absolutely fine for me and Xiao Su to help you." Lu Weimin rubbed his hands and pulled up a wicker chair.
, sitting next to the knife-faced man, "Brother Chang, tell me, is there anything else here that needs to be done immediately?"
"Hey, Xiao Lu, you are really good at talking." The man with a sharp face obviously also has a good impression of Lu Weimin. People who come from the county committee have some skills. They can treat themselves so politely and respectfully, and let Changchun do it.
It's all a bit surprising.
He had deliberately put on this posture before, just to make the other party unable to accept him, and then return himself to the game to replace him. Unexpectedly, the other party had always been very respectful and polite to him, and some of his words really spoke to his heart, which made him
He was also a little embarrassed.
"Brother Chang, the three of us are in the same boat now. Whether we are grasshoppers tied to the same rope, we can only bite the bullet and work hard to continue this work. Xiao Su and I have no experience, so we are all
It's up to you, Brother Chang." Lu Weimin speculated on the other party's thoughts. He knew that he had some idea. If he didn't have the slightest ability, he would be looked down upon by the other party. "Xiao Su and I also discussed it just now, just like Chang
As you said, whether it is Nantan or Liyang, I am afraid that the market acceptance is very small, and the province can only look at Changzhou. It just so happens that Xiaosu and I are both from Changzhou, and we plan to go back to Changzhou to find it.
Find a way."
"Oh?" The man with the knife-shaped face moved slightly and nodded, "What are you going to do?"
After Lu Weimin introduced his ideas, Chang Chunlai realized that he had underestimated the couple in front of him. He had learned about the situation before being sent here by the bureau, and felt that if this matter could not be handled well, he would have to
He wanted to become a scapegoat, so he made up his mind to escape, but now that he heard what the man and woman in front of him said, he felt somewhat confident.
At this time, Chang Chunlai really made up his mind to discuss with these two people how to handle this matter. Although these two people had some ideas, after all, they had not done any specific work in this area, and many details may not be taken into consideration.
Now that I have been dragged into this muddy water, I can only bite the bullet and keep going. As the other party said, if for no other reason than to prove myself.
On the long-distance bus from Nantan to Changzhou, Su Yanqing couldn't help but ask Lu Weimin why he trusted Chang Chunlai so much and dared to hand over all the work here to Chang Chunlai.
"It's very simple. I came down to understand that Brother Chang is not very popular in the commerce bureau. This time he was sent here deliberately by their leaders. However, he still has some ways outside and is very familiar with this door.
. Let’s do what we want to do first. He found someone to contact Changzhou. The fruit wholesale sales system in Changzhou does not conflict with ours. As long as we can finalize it, then supplement it with the publicity methods I mentioned.
, I think it can set off a kiwi craze in Changzhou, whether it can open up fruit wholesale sales in Changzhou, we can also take this opportunity to promote it."
"Weimin, did you come up with those methods you mentioned?" Su Yanqing still couldn't figure out how Lu Weimin could come up with such a method. In her opinion, this is simply something that even professional advertising and marketing personnel may not be able to do.
He has this kind of thinking, but Lu Weimin can easily do it.
"Haha, Yan Qing, don't think about this matter so mysteriously. I just had an idea. Let's build relationships through the back door to help sell kiwis. But we have to make the people who help us do their jobs well. We can't just do it for no reason.
Isn’t it time to eat kiwi instead of apple?” Lu Weimin smiled slightly, “Secretary Shen’s lover is from Changzhou Daily. Wouldn’t it be a pity not to take advantage of this advantage? Besides, Secretary Shen is also the leader of our leadership group.
Isn't it? It's our duty to do it. As for making these promotional materials, it's a little more expensive, but I think it's worth it. Hundreds of thousands of kilograms of kiwi fruit, not to mention the price of imported kiwi fruit, even if it's 20 or 40% off, or even 50% off.
If you discount it, it’s at least four yuan per kilogram. If you calculate it, it’s more than one million. Spending a small amount of money to do big things is worth it! What’s more, after this year, we have to continue next year, so this can be regarded as laying the foundation.”
"And I think that if you want to open up sales in places like Beijing and Shanghai, I'm afraid you can't just rely on words. If you want people to believe you, the most intuitive way is to see things in person. But people can't come to our place, so real photos are
Chapter completed!