The special peppers cultivated through the Spring of Life have won unanimous praise in terms of taste. But what price is the right one?

The relationship between An Liang and Xiang Yaling is just as Xiang Yaling said. Although it is not a real sibling, it is better than a real sibling. Especially Xiang Jihua, since An Liang was a child, he took good care of An Liang. For An Liang, who lacks fatherly love, Xiang Jihua greatly made up for this defect.

However, Pei Yongyuan was right. Brothers settled the accounts clearly and said it first so that they would not be arguing in the future. An Liang cultivated the special peppers used in the Qingyou hot pot, which was originally out of good intentions. If the special peppers used in the Qingyou hot pot destroyed the relationship between the two parties, wouldn’t it be worth the loss?

An Liang silently calculated in his mind that the taste level of specially cultivated peppers is at level A-1. According to the standards, the selling price of each kilogram of pepper should reach a height of 200,000 won.

One kilogram of chili can make five oil-cleaning hot pot bottoms. An Liang estimated that the price increase of oil-cleaning hot pot in Wucheng Hot Pot Restaurant may be 300%. Simply put, the average consumption of four customers is about 600,000 won. In terms of profit margin, if the specially cultivated chili is not calculated, it can basically reach about 70%.

About 70% of the profit is the final net profit, excluding taxation, human resources costs, material costs, site costs, etc.

According to the average consumption of four people of 600,000 yuan, the profit fluctuated around 410,000 to 20,000 yuan, and the profit of five tables of clean oil hot pot reached a height of about 2.1 million yuan.

The specially cultivated chili peppers required for the five tables of oil-cleaning hot pot are only one kilogram, and according to the standards, only 200,000 are needed.

Simply put, clear oil hot pot is a huge profit, a huge profit that even Anliang cannot ignore.

"Sister Yaling, Brother Yongyuan, I have a question. What is your average daily turnover? Or what is the average monthly turnover? Let's talk about it from January to July this year?" An Liang asked.

In South Korea, if you ask about the other party’s income, if the relationship is not good, it will definitely make people look down upon. Even if the relationship is good, it may be distant due to this.

However, An Liang and Xiang Yaling are both from Xia Guo, and Pei Yongyuan has also studied in Wucheng, Xia Guo, for four years, and can understand and understand the humanistic customs of Wucheng.

"Wait a moment!" Xiang Yaling stood up and walked towards the cash register, and in a locked iron drawer at the cash register. She took out an account book, returned to the window card, and handed the account book to An Liang. "Brother, you can see it yourself!"

Pei Yongyuan had no objection, but explained: "Our hot pot restaurant has good profitability, you can tell by looking at it."

Xiang Yaling teased: "Brother, don't look at your sister's account book and then accurately hold on to the price!"

"Hehe, my purpose was discovered by Sister Yaling!" An Liang joked, and then quickly looked through the account book.

In January 2009, the turnover of Wucheng Hot Pot Restaurant was 4.7 billion won, the profit was 340,000, and the profit margin was 22%.

In February, the monthly turnover was 0.9 billion yuan, and the profit margin was 5% lower than in January, falling to 17%, and the total profit was only a little over 18.5 million.

The total turnover in March rebounded, and the profit margin also rebounded. It reached 21%, with a total turnover of 3.2 billion and a total profit of more than 27.7 million.

Starting from March to July, the profit margin gradually rose, and the three-month profit margin from April to June increased by one percent month by month from 23 percent; but the turnover gradually declined, from 2.7 billion yuan in April to 100 million yuan in June.

Last month, that is, in July, the turnover fell below 100 million yuan, only 0.8 billion yuan. However, the profit margin broke through a new high again and reached a height of 30%. Among the seven-month profit statistics, the profit in July was the most.

After reading the financial statements of Wucheng Hotpot Restaurant from January to July, An Liang was a little puzzled: "Why is the turnover gradually declining, but the profit margin steadily rising? Moreover, the profit margin in February was a bit incredible. What happened that month?"

Pei Yongyuan explained to Yaling instead, "In February, not only is the profit margin low, but the turnover is also very low. Because January 26th is the Spring Festival. During the Spring Festival, most people reduced their disposable property in February due to the purchase of New Year goods, family reunion, and gifts from each other. Therefore, the turnover was reduced a little. At the same time, in the market, vegetable prices fluctuated very greatly, the cost of food was greatly increased, and the profit margin naturally decreased."

Xiang Yaling followed Pei Yongyuan's explanation and continued: "Starting from March, with the increase in temperature, the sales of hot pot gradually declined and the turnover gradually decreased; also due to the temperature, more and more vegetables are lowered, and when the costs are reduced, the profit margin naturally increases. July is a peak period, and the costs of various vegetables and even meat have been reduced a lot. Therefore, the profit margin in July is the highest."

An Liang nodded and said that he understood, "So that's it." Then, An Liang pointed to the account book with his right index finger, "A comprehensive calculation, even if we count July, the average monthly profit in the first seven months was less than 30 million, only more than 28 million. Right?"

Two hundred and eight million won, which is converted into Xia Guoyuan, is almost 140,000. The profit income of Xia Guoyuan per month is not small, but it is too little compared to the profits that Qingyou hot pot may generate.

Pei Yongyuan nodded and affirmed An Liang's answer. "Yes, the average profit every month is about 28 million."

"Sister Yaling, Brother Yongyuan, let me tell you what I think. The pricing of Qingyou hot pot is initially determined to be 300% of the price, that is, the average consumption of four people has increased to 600,000. If the sales volume of a day is 30 Qingyou hot pot bottoms, even if some customers only consume two people, the daily turnover will exceed 15 million, right?" An Liang said his data.

Then when Pei Yongyuan and Xiang Yaling were not talking, An Liang continued: "The monthly turnover will be close to 500 million yuan, right?"

Xiang Yaling swallowed, "What about the cost?"

"Cost? The final cost is less than 10% higher! And, the main reason for the increase in cost is the increase in the quality of ingredients. If the price of the oil-cleaning hot pot increases, the ingredients level of the dishes will naturally increase. Whether it is vegetarian or meat dishes, you must choose better ingredients and handle better and more refined treatments. The increase in this part of the cost will not exceed 10%." An Liang said with a smile.

Xiang Yaling said in a little puzzled manner: "Those peppers are not money?"

Pei Yongyuan understood An Liang's meaning, "An Liang, are you going to invest in specially cultivated peppers?"

An Liang nodded, "Yes, Brother Yongyuan, I plan to invest in the shares."

"Why?" Pei Yongyuan asked back, "Although I don't know how to mix hot pot base, I know that Lao Hong's skill cannot reach this level. In other words, the reason for this level of hot pot base flavor is specially cultivated chili. If you want to open a hot pot restaurant, it is not difficult, right? Why buy a stock?"

As Pei Yongyuan said, An Liang could open a hot pot restaurant by himself and create his own clean oil hot pot through specially cultivated chili peppers. Why should he invest in it?

An Liang smiled and shook his head, "Brother Yongyuan, some things are far from money to buy. Although it is absolutely impossible to have money, money is not omnipotent. In my eyes, our friendship and family affection surpasses money."

Pei Yongyuan looked at An Liang seriously. In An Liang's eyes, there was only a sincere look, and there was no falsehood at all. In fact, this is true. When he was in Wucheng, An Liang could only hold 20% of the shares and cooperate with Lin Juefei and others.

Now, why can’t Anliang invest in Wucheng Hotpot Restaurant with peppers? There is so much money, one person can’t make it! Sometimes, money can’t buy everything!

Xiang Yaling looked at An Liang with a soft look. Now An Liang and An Liang in her memory gradually merged together. An Liang, who always took the blame but still liked to follow her and call her sister.

"Brother, thank you!" Xiang Yaling whispered.

Pei Yongyuan quickly calculated in his mind that if the cost has basically not increased. Then, if the price is raised to 300%, the net profit will be amazing.

Taking the average consumption of 200,000 for four people as an example, let’s summarize the average profit margin in the first seven months to 23%. Even if you consider it more broadly, set the profit margin to 20%. Then, the cost is 160,000.

The cost of 160,000 is not all the cost of food!

The three costs, tax costs, human resources costs, site costs, and the three costs have reached a level of 50%, which is about 100,000 yuan.

The real cost of food is floating with the market, floating between about 20% and 35%. The floating cost of food causes profit margins to fluctuate.

If the ingredients level of the clean oil hot pot is increased, the cost of ingredients will increase, which will increase to about 30% to about 45%.

Reconvert the percentage into amount data, the average cost of consumption for the four people is about 160,000 to 190,000. According to the price, the profit margin will easily exceed 70%!

The total turnover of more than 500 million won per month, the net profit margin exceeds 70%, and the profit quota can easily exceed the height of 300 million won.

Even if there is only 10% of the shares, it exceeds the original average monthly profit of Wucheng Hotpot Restaurant in seven months. So, now there is a question, which is in front of Pei Yongyuan and Xiang Yaling. How many shares are given to Anliang?
Chapter completed!