There are many variety shows with high ratings in the past life. The most famous one is Hunan Satellite TV's "Happy Camp". This program has been popular for more than ten years since it was aired in 1997, and can be regarded as a miracle in variety entertainment programs.

Mango TV is still very commendable in variety shows and entertainment programs. The programs they launched, such as "Super Girl" and "Everyday Xiangle Boy" were once the most victorious generals in ratings.

However, what Li Xiaohu chose to copy was a marriage and dating reality show "If You Are the One" by Jiangsu Satellite TV in his previous life. However, he changed the name of this show to "Love Apartment".

This is naturally caused by Li Xiaohu's heart and wants to promote the Love Apartment Dating Community website under the Love Apartment Network. Not only the name of the program, Li Xiaohu also plans to choose the guests of the show, and also choose from registered users of the Love Apartment Dating Community.

Nowadays, there are more than 5 million registered users of Love Apartment Dating Community website, and most of them are young white-collar workers and college students. Before the appearance of QQ, Love Apartment was the first choice for young men and women to make friends online.

At this time, China's network was still in its infancy, and the increasingly open atmosphere made young men and women look forward to having some communication with Xi Duo's strangers, but they struggled with the lack of suitable channels to seek friends with similar interests.

In other words, this is an era of being bored, or a era of being forced to be bored. Everyone wants to make more friends, but because there is no way, they can only be limited to their own circle of life.

The Love Apartment Dating Community provides such a place for everyone to make friends. It is really normal that it can be loved by young men and women.

However, the popularity of the Love Apartment dating community on the Internet is still far from enough, otherwise the number of registered users will definitely be far more than five million. Currently, the registered users are basically brought about by the popularity of "Love Apartment", so Li Xiaohu is preparing to add fuel to the fire, so that the Love Apartment dating community will be known to more young people.

The reality show "If You Are the One" in the previous life became popular in 2010, but before that, Mango Taiwan drew on Taiwan's "Extraordinary Men and Women" and once produced a program called "The Rose Deal", which first set the precedent for mainland TV media marriage and love programs and set a miracle of Hunan TV's ratings.

"The Rose Deal" was first aired in 1998, so Li Xiaohu felt that even after more than ten years of fighting, he could still achieve high ratings.

The most important thing is that after Li Xiaohu renamed "If You Are the One" to "Love Apartment", he moved it out and connected the program closely with the Love Apartment dating community website. In this way, even if the program became popular, it would be difficult for China Overseas TV to leave the Li brothers' company alone.

In other words, "The Love Apartment" program will become a money tree for the Li Brothers' company and can be continued to do it continuously.

It is not uncommon to record a program like this and then sell it to a certain TV station in China, but there are not many companies that can continue to operate.

Because if the program produced does not have ratings, the TV station will definitely not want it, but generally in order to win ratings, it often requires more investment, such as inviting some big-name guests, or some intellectual programs, setting high bonuses to attract audience participation, etc.

The TV station buys programs not based on your cost, but priced based on the ratings. If you want to increase the ratings, you need to invest more, so that the profit will be small, so naturally no one is willing to do it.

The production cost of the "Love Apartment" program will not be too high, which is just the round-trip air tickets for the guests. "It is not to invite celebrities and celebrities to be guests. Even if the female guests will give some appearance fees, it is only a few hundred or a few thousand at most. In addition, the cost of recording the program will not be outrageous.

Li Xiaohu huā spent more than half a day and typed the planning plan for the "Love Apartment" program on the computer, with more than 15,000 words, and each step was written in very detailed. Rather than saying that this is a planning plan, it is better to say that it is a program summary report.

When Chang Qingwen and Ma Wendong saw this planning plan, they were not attracted by Li Xiaohu's creativity. Instead, they were shocked by his careful and careful care of each of them.

Not to mention anything else, just the detailed guest registration form involves many conditions such as career income, hobbies, family background, emotional experience, spouse selection standards, etc. Li Xiaohu was able to consider everything he could think of in such a short time, which really made both of them not convinced.

"I really doubt how your head is growing. Looking at this planning plan, I seem to have watched the entire program. This is too detailed, right?" Ma Wendong shouted exaggeratedly.

"I told you a long time ago, don't underestimate my unparalleled head." Li Xiaohu laughed.

, "But I'm still very suspicious of the ratings of this show." Ma Wendong couldn't stand Li Xiaohu's arrogant look and couldn't help but pour cold water on him, saying, "The most important thing is that you are sure to select the right guests on the Love Apartment website to participate in our show? Be careful not to be regarded as a liar."

There are indeed many scammers these days, especially the Internet has just become popular. Rumors about online fraud are spreading everywhere, making people instinctively skeptical about information on the Internet. Even the information posted by some formal large websites makes netizens feel that it is not so reliable.

"What's the matter? You can't trust the website, can you trust the TV station?" Li Xiaohu smiled and said, "I'll just post a program to select guests in the dating community of Love Apartments first, and then China Overseas TV will come out to advertise and make a program preview, wouldn't it be better?"

"What I said is that your program seems to have high requirements for guests in all aspects. Are there so many handsome guys and beautiful girls on the Internet?" Ma Wendong said skeptically: "Why did I hear that dinosaurs are basically everywhere on the Internet."

"Hey, Uncle Ma still knows the Internet very well. Do you often go online to catch beauties?"

Li Xiaohu looked at Ma Wendong in surprise.

, "How do you talk?" Chang Qingwen knocked on Li Xiaohu's forehead in anger.

, "Ahem, Wendong Film Company has filmed two "Love Apartments", so I just went to the Love Apartment dating website. Isn't this fashionable?" Ma Wendong was a little embarrassed and asked back: "Do you think only you young people can have chat?"

"That's not, I just think Uncle Ma is trendy. I don't know if Uncle Ma has ever played QQ." Li Xiaohu asked curiously with his forehead, which was not painful at all.

, "Well." Ma Wendong nodded unnaturally, and then realized that it was not a shame. Why did I feel guilty? He said with confidence: "What's wrong after playing for a while?"

"The number of registered users in QQ is currently as high as 50 million. If you also publish advertisements for inviting guests on QQ, with such a huge base of people, will Uncle Ma be more confident?"

Li Xiaohu said with a smile.

"There are so many people playing QQ?" Ma Wendong was obviously surprised.

"This number was last week. Uncle Ma, you can register for a new qq now

, look at the number, and you can roughly know the number of people who are registered in QQ." Li Xiaohu shrugged.

Ma Wendong naturally knew that Li Xiaohu would not lie to him. However, this number was a bit exaggerated and still scared him. "Wouldn't it be very confusing to do promotion on QQ? Is anyone asking you to advertise?"

"QQ has no advertising business yet, because everyone does not realize the power of online publicity. There are not many companies willing to do publicity on the Internet. Even if there are occasional occasions, the advertising costs offered are too low and there is no attraction." Li Xiaohu shook his head and said, "So I simply let Xixiao not accept any advertisements. Anyway, I can't make money." Why bother QQ users?"

"So, "A Chinese Odyssey" is the first one to taste the sweetness? Then does the Li brothers company have to pay your advertising fee?" Chang Qingwen interrupted with a smile.

It is naturally free to promote "American Journey" on QQ. Xixiao.com has not started advertising business at all. Li Xiaohu only ordered "There will be someone to worry about it below. Anyway, as the boss, he is paying, no one will say that he has to charge advertising fees before starting work.

"If Mr. Chang is willing to pay for advertising, then I would be happy to give bonuses to my employees." Li Xiaohu smiled with a shy face.

This is naturally a joke. The Li brothers' company paid advertising fees for Xixiao.com. For Li Xiaohu, it was basically equivalent to paying money from the left pocket and putting it into the right pocket. It was really meaningless.

Chang Qingwen said correctly: "I was negligent in the past. Advertising costs must be paid. The online publicity effect is very good. In the future, the Li brothers' companies need to cooperate with the laughing network to promote movies. They should be formal from the beginning. Otherwise, they are afraid that the two companies will be in a bad mood."

"How could it be?" Li Xiaohu felt that his mother was too alarmist. "There are all family members when the door is closed, and Li's brothers' company also has my Jing Yifen. Will I still have conflicts with myself?"

"It's not like running a company. Although you are the boss of Xixiao.com, your employees also have their own interests. For example, how much advertising fee you received for promotion to "A Chinese Odyssey" this time? Should you give them bonuses? If there is nothing, why should employees work hard for you? Anyway, if you do more and less, you will get a salary. Then can you be lazy if you are lazy?" Chang Qingwen frowned and said, "It seems that you are indeed not good at managing a company, but your executive president never reminds you. Huā invites him so much money, is it because he is a good meal?"

"Ahem, no wonder Ma Jun. He mentioned it to me last time, but I ignored it." Li Xiaohu coughed dryly: "I have said a long time ago that I don't understand the company's management at all. Well, I decided to do good deeds, so Mr. Chang, please prepare a check and pay for the online advertising fee of "A Chinese Odyssey"."

"Your laughing network cannot even have the most basic incentive system, right?" Chang Qingwen ignored his son's jokes, but instead was a little worried about his son.

"How is this possible? Last time QQ software was developed, every R&D staff got a red envelope." Li Xiaohu said with a little pain: "Hundreds of thousands of oceans were sent out, and those people didn't know how happy they were." @.
Chapter completed!